Franchising and IPR: Protecting Your Brand in a Franchise Model
This article is written by Faraz Alam Course: L.L.B,2nd Year ,College: Integral University during his internship with LeDroit IndiaKeywords: franchising, intellectual property (IP), trademarks, patents, trade secrets, brand consistencyIntroductionFranchising has emerged as a powerful business strategy, enabling brands to expand...